Restaurant marketing software built on who actually visits
The best list you will ever market to is the one you already own: the guests who have eaten with you. The work is turning that into segments, offers and a reason to return.
CountStand builds marketing from your own order data: automatic customer segments (regulars, lapsed, high-spend), campaigns you compose and prepare for those segments, loyalty tiers that reward repeat custom, and post-visit feedback that flags an unhappy guest early. Segmentation, loyalty and feedback run today; message sending over SMS and WhatsApp activates once your DLT and template approvals are in place, so a campaign is built and ready, and goes out when your channel is cleared.
What you can run on your guest list
Segments, loyalty and feedback from the data billing already captures.
Segments that build themselves
Guests group automatically by behaviour, regulars, first-timers, big spenders, the table that hasn’t returned in a month, so you always know who a message is for.
Campaigns, composed and prepared
Write an offer for a segment and stage it ready to go; sending switches on once your SMS/WhatsApp templates are approved, so nothing is faked before the channel is live.
Loyalty tiers that reward returns
Turn repeat visits into recognised tiers and rewards, running on your own data at no commission, the mechanic that quietly keeps a neighbourhood regular.
Post-visit feedback, early
Collect feedback after a visit so a quiet dissatisfaction reaches you as a flag, not as a public one-star a week later.
Why market from your POS instead of a separate tool?
A standalone marketing tool starts from an empty list you have to build and clean by hand. Your POS starts from the opposite place: it already knows who ate what, how often, and how much they spent. Marketing built on that data skips the hardest part, knowing your audience, because the audience is a by-product of billing. A segment of “spent over a threshold, not seen in six weeks” writes itself from orders you already took.
That is why the segmentation, loyalty and feedback here run on live order data rather than an import. The guest list maintains itself as you serve, and the offers you prepare are aimed at real, current behaviour.
Can I send campaigns over WhatsApp and SMS today?
This is where CountStand is deliberately honest. Building a campaign, the segment, the offer, the timing, works now, and it is staged ready. The actual send over SMS or WhatsApp depends on regulatory and platform approvals (DLT registration, WhatsApp message templates) that are specific to your business, so message dispatch switches on once those approvals are in place.
The practical effect: you set up your marketing and loyalty today and prepare campaigns against real segments, and the send goes live when your messaging channel is cleared, rather than the product pretending a message left when it did not.
Asked by owners like you
What can restaurant marketing software do here?
It builds automatic customer segments from your order data, lets you compose and prepare campaigns, runs loyalty tiers, and collects post-visit feedback, all on the guest list billing already captures.
Can it send WhatsApp or SMS campaigns right now?
Building and staging campaigns works today. The actual send over SMS/WhatsApp activates once your DLT registration and message-template approvals are in place, since those are specific to your business.
Where does the customer list come from?
From your own orders, guests captured at billing group into segments automatically, so you market to real, current behaviour rather than an imported list.
Does loyalty cost extra per message?
Loyalty tiers and feedback run on your own data with no per-message commission. CountStand is from ₹999/mo per outlet with a 30-day free trial.
Market to the guests you already have
Segments, loyalty and feedback on your own data, start free for 30 days.
30-day free trial · No card · From ₹999/mo per outlet