Your channel, your customer

Commission-free online ordering you actually own

Every delivery order on an aggregator rents you a customer and keeps a cut. Your own ordering channel keeps both, the relationship and the margin.

The short answer

CountStand gives you a direct ordering storefront on WhatsApp and the web: guests browse your live menu, check out, pay by UPI and track the order to their door, with no per-order commission. Because it is your storefront and not a marketplace, the customer, their contact and their order history stay yours, feeding loyalty and repeat business instead of someone else’s app. It is the channel you point regulars to once they have found you.

0%
commission on your orders
WhatsApp + web
order and track
₹999
per month, per outlet
01 / What you get

What owning the channel changes

The order, the payment and the customer, all yours.

Storefront on WhatsApp and web

Guests order from your live menu on the channels they already use, with no app to install and no marketplace between you and them.

Checkout and UPI, direct to you

Payment is collected directly, so the money and the order both land in your system without a middleman’s settlement cycle.

Live order tracking

The guest follows their order from placed to on-the-way, so the “where is my food” calls drop and the experience stays on your brand.

The customer stays yours

Contact and order history are captured to your CRM, turning a delivery into a regular you can bring back, not a one-off you paid a commission to serve.

How is this different from listing on an aggregator?

An aggregator is discovery you rent: it brings reach, but it owns the customer relationship, most of the data, and a double-digit slice of every order. A direct channel is the opposite trade, you bring the customer (from your table QR, your bill, your social handle), and in return you keep the margin and the relationship. The two are not enemies; the smart play is to use reach to find a guest once and your own channel to keep them.

CountStand is built for that second half. Once a guest has eaten with you, your storefront is where the repeat order should happen, commission-free, on your brand, feeding your loyalty programme instead of a marketplace’s.

Do customers need an app to order directly?

No. The storefront opens on the web and on WhatsApp, the guest taps a link or scans a code and orders in the browser they already have. Removing the install step is the whole point: the easier the direct channel is, the more regulars use it instead of defaulting back to an aggregator out of habit.

On the back end the order behaves like any other in CountStand, it hits the kitchen, deducts stock and settles payment, so running your own channel adds a revenue stream without adding a separate system to watch.

03 / Questions

Asked by owners like you

Is online ordering really commission-free?

Yes, it is your own storefront on WhatsApp and web, so there is no per-order commission and payment comes directly to you. You bring the customer; you keep the margin.

Do my customers need to download an app?

No. The storefront opens in the browser via a link or QR, and orders can be placed and tracked on WhatsApp, nothing to install.

Does a direct order still hit my kitchen and stock?

Yes, a direct order flows through CountStand like any other: it prints to the kitchen, deducts recipe stock and settles payment, so it is one system, not a bolt-on.

Does this replace Swiggy and Zomato?

It complements them. Use aggregators for discovery and your own commission-free channel to keep the regulars they help you find. It is part of CountStand from ₹999/mo per outlet.

Own the orders you already earned

A commission-free storefront on your menu, start free for 30 days, no card.

30-day free trial · No card · From ₹999/mo per outlet